Business Analytics

Study customer churn analytics for the banking industry

What can the likes of ICICI and HDFC banks do to keep their customers happy?

Certified by

Role

Business Analyst

Industry

Finance

No. of Subscribers

143

Level

Basic

Time Commitment

Submit First Draft in 30 Days

Duration

35 days

Tools you’ll learn

Here’s What You Work On

About the Company

What comes to mind when you think of banks? Is it the long queues and the endless paperwork? What if all of these could be eliminated and banking were seamless? This is exactly what Jupiter Money brings to its customers! They have one simple aim- to deliver a banking solution that keeps pace with the customer. And not just that! They also help their clients manage their finances with new age features to track their spending and income.

Explore

the following work techniques

SQL

PostgreSQL

Bridging the gap

For a customer, looking to avail banking services, the options are endless. This also means that it is easy for them to switch between different banks. How then do banks attract and keep their customers? They need to identify exactly what makes a customer stop using their service and work on improving those parameters. This is where business analytics comes to the rescue! Looking at the existing data and analysing it to give accurate business insights is an invaluable skill for any company.

Apply

the following skills

Data Visualization

Data Wrangling

Data cleaning

Research and Intuition - FinTech

SQL Programming

Expected output

In this menternship, you will analyse customer data of a bank and identify the factors that contribute to customer churn.

Create

the following deliverables

Metrics that Determine Churn

SQL Based Analysis report on Customer Churn for a Banking Industry client

What you’ll need before starting

Basics of SQL programming would be great to have before you start this menternship. Some experience with DDL and DML commands would come in handy.